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The HM Optimisation logo

Our clients

We are eternally grateful to those business owners who have been good enough to recommend us to friends, family and colleagues 

Graphic quotation mark In front of customer review

HM Optimisation has taken my business to the next level. Klaus and his HMO team have helped my business tremendously by putting us on the map with an Omnipresence Media Campaign. It has created a new stream of revenue coming from online search. This streamlines the process to bring on new qualified clients each month.

Female reviewer United States

Tiana Garrett

Boston, United States

Graphic quotation mark in front of customer review

Lea Bassa has an amazing mind for putting together unique marketing programs. She is a true outside the box thinker. I wish her the best of luck. And look forward to working with her in the future. I would recommend Lea and the HMO team to anybody searching for a down-to-earth budget and achieving the results they’re looking for.

Male reviewer United States

Steffan Weaver

Stamford, United States

Graphic quotation mark in front of customer review

HM Optimisation are passionate about digital marketing and deliver what they promise. They managed us to get covered in the media with hyper-localized ads that rank. If you are looking for a solid ROI on your marketing investments, Klaus and his team are your go-to digital experts.

Male reviewer United Kingdom

Callen Gunn

London, United Kingdom

FOCUS ON QUALITY
WE WILL BRING MORE CLIENTS IN

3 male content writers working on getting a client more business

If this were true though, why would the top businesses

in any domain, treat it like COVID-19 VACCINE? Here's Why...

WHO WE ARE?

HM Optimisation OU is a content marketing agency aimed at helping you generate brand awareness, qualified leads, and conversions. From content strategy creation to execution, we are in charge of turning your content into pure gold.

Since the emergence of digital marketing, the term Content Marketing has always been a vital aspect of it all. But what exactly is content? Most people believe that it is merely an accumulation of fancy words that describe a particular product or service.

Whatever you do, wherever you go, if you are into business, you must be into content too. Content isn't simply about describing your products and services. It's about telling a story.

A story that one can associate with and get influenced by. Content does not just market your business; it connects the audience with your business by crafting the most engaging message for the right target market.

Whether it's about writing for the website, managing social media, or managing online presence, an effective strategy needs to be created, which again starts with the content.

If Marketing is your Rocketship, Content is the Fuel!

And we are the Content NASA!

Content marketing is a fueled rocketship for your business

MARKETING SERVICES
THAT GROW YOUR BUSINESS

TRAFFIC SOLUTIONS

  • Google & Facebook Advertising

  • Pay Per Result SEO

  • Email Marketing 

  • CHECK OUT TRAFFIC SOLUTIONS FOR YOUR BUSINESS

    CONVERSION SOLUTIONS

  • AI Chatbots

  • Texting Solutions

  • Website Tailoring

  • CHECK OUT CONVERSION SOLUTIONS FOR YOUR BUSINESS

    REPEAT & REFERRALS 

  • Build, Manage and Market Reputation

  • Generating and Collecting Referrals 

  • Review Generation 

  • CHECK OUT R&R SOLUTIONS FOR YOUR BUSINESS

    SUPPORT SOLUTIONS

  • ERTC - The ERC Tax Refund

  • ADA Website Compliance

  • Google Ad Grants & BFP

  • CHECK OUT SUPPORT SOLUTIONS FOR YOUR BUSINESS
    Content marketing works online everywhere image of laptop

    WHY IS CONTENT MARKETING IMPERATIVE FOR MY BUSINESS?

    Every small business is now competing at a global level. The battlegrounds are the revered social media giants like Google, Facebook, YouTube, Twitter, etc. In order to stand out and win the audience over, effective strategies need to be formulated.

    The right tools need to be identified and efficaciously used. We hope we have made it abundantly clear why you need an agency that understands the ins and outs of originating attractive and relevant content.

    With our help, you can increase search exposure, build brand awareness, and attract top-of-funnel visitors with magical content created by our in-house team of content creators. We create high-quality content that's personalized for your target audience and optimized for search engines.

    Search Engine Optimization or SEO is one of the most important tools for Content Strategizing. It focuses on optimizing a website's presence on Google, Bing, Youtube ...

    It is like a classroom setup where the highest-ranking students are given the best exposure. The higher a website ranks, the higher are the chances of more people visiting it. We are all aware of what an increased footfall means to a business - HIGHER SALES!

    Graphics displaying the idea of online search to find products and services

    BENEFITS OF CONTENT MARKETING

    Did you know that campaigns that use effective Content Marketing and SEO tools are thirteen times more likely to generate a positive return on investment? Well, now you do!

    The content that is unique, intriguing, engaging, and convincing enough, finally conquers! The more unique and relevant your content is, the more it'll work with your strategies.

    A general digital marketing campaign stands on the following pillars: Brand Awareness, Brand Identity, Customer Engagement, and Lead Generation.

    Now if these are the pillars, content is the building block. In each of the above-mentioned domains, there must be clarity in communication between the business and the target audience. That is where the magic happens.

    77% of customers read online content today. So, if they relate to your content, they relate to your business. The more they relate to your business, the more they trust your brand. And loyalty simply means recurring business because a happy customer is the best salesman.

    MARKETING SERVICES FOR EVERY BUDGET

    Image displaying content marketing traffic results for every budget

    WHY CHOOSE US - SIMPLY BECAUSE:

  • We understand content marketing. We are one of the leading content marketing agencies in North America because of this thorough grip on what works and what doesn't.

  • Our team consists of content marketing experts, creative writers, graphic designers, and data analysts who deliver phenomenal results in matter specialties.

  • We strategize, design, and execute robust campaigns that take the audience through a voyage from intrigue to loyalty.

  • WE ARE YOUR CONTENT MARKETING DREAM TEAM

    Photo of HM Optimisation founder Klaus Hansen

    MR. KLAUS HANSEN

    FOUNDER

    I founded HMO to make life easier for business owners.
    We get your products and services in front of more people, thus ensuring the growth and stability of your business, financial security for yourself and job security for your employees.

    Photo of HM Optimisation partner Lea Bassa

    MS. LEA BASSA

    PROCESS MANAGER 

    Ms Lea employs innovation and development solutions for optimizing complex business processes; Her proficient leadership and exceptional communication skills, technical expertise, combined with industry experience have delivered extraordinary results.

    Content marketing team group meeting image

    ALL PLAYERS ON THE TEAM HAVE ONE GOAL

    With the guidance of the leaders, each member of HM Optimisation OU is driven towards the goal of designing the best content for the clients.

    The team is hungry, curious, and skilled to deliver the best results. We are not just an agency, we are your content marketing dream team.

    WE UNDERSTAND THE POWER OF SMALL AND MEDIUM-SCALE BUSINESSES

    We hear about the business tycoons and their big businesses all the time, but robust economies are built on the welfare of SMBs.

    Modern digital marketing is ripe with potential that is surprisingly available to all but is scarcely used. We are determined to empower as many small and medium businesses as we can.

    We have the tools and the knowledge base to launch your business into a space where it can shine with the stars.

    Team working on content marketing to grow a business

    OUR WORK PORTFOLIO

    GOOGLE, NBC NEWS, FACEBOOK, BLOGS, NEWS SITES, YOUTUBE, PODCAST DIRECTORIES AND MORE!

    Our work portfolio your business displayed on hundreds of new sites
    Our work portfolio your business displayed on Multiple blogs
    Our work portfolio your business displayed on slideshow and PDF sites
    Our work portfolio your business displayed on video sites
    Our work portfolio media campaigns shared to your social media
    Our work portfolio you reach customers all over the Internet

    BOOK A CALL

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